Designed in Buffalo and rooted in the running community, the TAY line includes performance apparel, socks, and sunglasses made for movement, durability, and comfort. Every piece is created with intention, blending function with local pride and a deep respect for the people who lace up day after day. At our core, The Active You believes that running is for everyone. We value community over competition, consistency over perfection, and progress over pace. Our products are built to support real runners and anyone who lives an active, intentional lifestyle. TAY is about education, authenticity, and connection. It’s about learning from one another, celebrating small wins, and embracing the journey just as much as the finish line. When you wear TAY, you’re representing more than gear, you’re representing a community that believes movement is powerful, people are stronger together, and the active version of you is always worth investing in.